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Nutrition
Pet Food Additives/Supplements: Page 3
Research Notes
Olive extract didn’t influence cat food palatability
While online claims that olives affect cats like catnip don’t have scientific backing, olive extract may hold potential as a novel ingredient for cat food.
Brand Insights
Learn how AI and tech advances are powering the future of pet food
WATT Global Media
Discover how new tools and strategies streamline operations, improve safety, and transform marketing for pet food manufacturers.
Market Trends and Reports
Report: Pet wellness market driven by personalization, science-backed nutrition
Pet owners worldwide now view nutrition as the cornerstone of animal health, with 78% seeking products that may extend pet lifespan, according to ADM's 2025 global insights study.
Pet Food Lawsuits, Litigation
Mars faces lawsuit over excessive vitamin D in PEDIGREE dog food
Plaintiffs allege PEDIGREE’s “100% Complete & Balanced” nutrition claim is false after independent testing revealed dangerously high levels of vitamin D.
Insect-based Cat and Dog Food
Study: Insect protein enhances skin and antioxidant health in dogs
Brazilian research on Protix’s ProteinX shows improvements in skin hydration and oxidative stress markers in dogs.
Pet Food News
Pet Honesty forms Science and Health Advisory Council to guide R&D
Pet Honesty
New expert-led council will advise on product development, clinical research and scientific substantiation for the pet supplement brand.
Dog and Cat Food Nutrition
Improve well-being of aging dogs with focus on joint, muscle health
Speakers at Petfood Forum 2025 in Kansas City, Missouri, U.S., discussed ways to improve canine mobility by preserving joint and muscle health.
Pet Food Additives/Supplements
Fera Pets supplements launch in 175+ Petco stores nationwide
Fera Pet Organics
Veterinarian-founded Fera Pets expands into brick-and-mortar retail with a selection of clean-label pet supplements now available at Petco.
Trending: Pet Food Podcast
EPISODE 85: What roles do nutraceuticals play in pet food?
In this episode of Trending: Pet Food, NutriFusion CEO William Grand joins host Lindsay Beaton to break down synthetic vs. natural nutraceuticals and discuss their evolving role in pet nutrition.
Pet Food News
Hill’s adds ActivBiome+ Tech to Science Diet for gut and immune health
New formulation enhances select Hill’s Science Diet adult and senior dry foods with a prebiotic fiber blend and antioxidant mix targeting key health priorities.
Research Notes
Biotic blend protects cats’ gut health when switching diets
Switching cat food abruptly can lead to gastrointestinal disturbances and affect microbiota balance.
Pet Food Ingredients
The evolution of functional pet food ingredients
Consistent humanization of pets has led to a laser focus on health and wellness that means functional formulations are expected to do more than ever.
Research Notes
Probiotic blend may benefit obese dogs’ health
Two bacteria may be better than one when it comes to probiotics. Probiotic supplementation may serve as an additional tool to support metabolic health and weight management in obese and overweight dogs.
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